Trump Confuses With Bombastic Holiday Retail Sales Boast


"2019 HOLIDAY RETAIL SALES WERE UP 3.4% FROM LAST YEAR, THE BIGGEST NUMBER IN U.S. HISTORY", Donald Trump shouted, in all-caps on Christmas Day. "CONGRATULATIONS AMERICA!", he went on to shriek. That tweet fostered quite a bit of confusion. Trump is seemingly referring to Mastercard SpendingPulse, which measures consumer spending across all payment types including cash and check. According to preliminary data, this was, in fact, a record year for online sales during the winter shopping season. Mastercard's data shows E-commerce sales jumped 18.8% from November 1 through Christmas Eve, and comprised nearly 15% of total retail sales. Overall holiday retail sales, excluding auto, rose 3.4%". Notably, this was a shorter holiday shopping season. "Due to a later than usual Thanksgiving holiday, we saw retailers offering omnichannel sales earlier in the season, meeting consumers’ demand for the best deals across all channels and devices", Steve Sadove, a senior adviser for Mastercard said. That's what we know. Well, actually, we know a few other things, too. We also know that, as Reuters points out in what very well may be the source article for Trump's tweet, The National Retail
Subscribe or log in to read the rest of this content.

1 comment on “Trump Confuses With Bombastic Holiday Retail Sales Boast

  1. Lance Manly says:

    These metrics are almost always wrong. As you said last Dec was a disaster despite the hoopla. It did not recover until March

Speak your mind

This site uses Akismet to reduce spam. Learn how your comment data is processed.